It’s often said the money’s in the list – and it’s true. Your email subscribers are, in fact, your greatest fans and probably your most under-valued resource. By not paying attention to them, you’re missing out on increased page views, increased revenues and increased engagement. The tools that make it easy for you to blog – themes, plugins and templates – simply make it all too easy to neglect this vital opportunity. This session will give you what you need to unleash your blog’s secret money-making weapon: your list. You’ll learn practical approaches to getting your word out … and the cash back in.
1. Discover why power bloggers like Chris Brogan, Brian Clark and Darren Rowse focus so much attention on building their lists.
2. Make your monetization more resistant to traffic loss from the next Facebook UI change or Google Panda / indexing update.
3. Actionable strategies for you to use the power of your list to boost your site’s monetization.