3:00 PM to 3:45 PM - Fri. Nov. 4th Room 406 A Track:

This session will be a frank and open discussion about what needs to happen to podcasting for it to stay relevant in a social media connected, live streaming, monetization driven and cloud on-demand media platform world. Whether or not the large aggregator platforms will keep improving and innovating around “Free” podcasting? How important are aggregator platforms in a massively online syndicated and App focused landscape? Is RSS-based podcasting on track to being replaced by YouTube and Apps? Is it time to revisit the name “Podcast” for another alternative as we move more towards on-demand streaming to all screens?

Key Points

1. Clear understanding of the next steps for podcasting and its name
2. Answer the question about podcasting’s relevancy in an always connected streaming media world
3. Whether the distribution model of podcasting is being replaced


Todd Cochrane
Todd Cochrane
CEO, RawVoice
Rob Greenlee
Rob Greenlee
Business Manager, Podcast Marketplace at Microsoft Zune/Xbox Live