Schedule
The widespread use of mobile devices has marketers thrilled about new channels to engage new and existing customers. Truth be known, the amount of time and effort being put into social media and the mobile web is substantially less than when we were tied to desktop and notebook computing. Let’s take a deeper look into the changes in behavior and technology that are shaping the way we communicate, live and buy.
Key Points
1. How to leverage QR codes and SMS texting to drive social media traffic and sales.
2. Learn the keys to understanding "mobile behavior": how tablets and smartphones are being used to communicate and make decisions
3. Capitalize on offline opportunities to engage the "mobile audience"
