Chuck Martin is CEO of Mobile Future Institute and Director of the Center for Media Research at MediaPost Communications and author of The Third Screen (Marketing to Your Customers in a World Gone Mobile). He has been a leading pioneer in the digital interactive marketplace for more than a decade. Martin is a New York Times business bestselling book author of numerous books, including The Digital Estate, Net Future, and Max-e-Marketing in the Net Future (co-author). He is also former Vice President of Publishing and Advertising at IBM and was the founding publisher of Interactive Age.
Track: Super Sessions
Session: A World Gone Mobile