Lee Odden is CEO of TopRank Online Marketing, helping companies grow online business and community with an “Optimize and Socialize” approach to content marketing. For over 14 years Odden has provided B2B online marketing consulting to Fortune 1000 clients. He’s been cited by The Economist and AdAge for his marketing expertise, writes a Social Media Marketing column for ClickZ and publishes a popular marketing blog: TopRankBlog.com. Odden speaks on the intersection of content, SEO and social media at conferences world-wide and is author of “Optimize: How to Attract & Engage More Customers by Integrating SEO, Social Media & Content Marketing”.
Track: Super Sessions
Session: Optimize and Socialize for Better Content Marketing
