Conference Schedule
Tuesday
If you’re part the growing movement of blogger-entrepreneurs or simply want to find a way to subsidize your hobby; long-time affiliate marketer, Missy Ward will provide you with proven tactics to monetize your blog using affiliate marketing — without compromising your integrity, or crippling your traffic.
Key Points
In this session you will get an overview of how affiliate marketing works; learn how to find complimentary products and services to promote and walk out with seven successful affiliate marketing strategies to monetize your blog immediately.
Speakers
Blogging for business comes down to one challenge: finding what problem you can solve for your readers. That can be tough, unless you look at the intersection of three areas: What they’re passionate about. What they’re talented at. What customers will pay for. If they’re passionate and talented, but … [Read more]
Key Points
We'll use a diagram to show each section and suggest 3 steps in order to test whether an idea or solution falls into each of the 3 areas, to help bloggers truly determine:
1. What they're passionate about.
2. What they're talented at.
3. What customers will pay for.
Speakers
Successful affiliate marketing is more than just throwing up links on a blog post or in an email broadcast and hoping for the best. It’s all about how you present your affiliate offers to your audience – making them feel extremely comfortable about making a purchase through you like it was a product of … [Read more]
Key Points
1. Specific strategies and tactics that you can use immediately to successfully run affiliate campaigns that convert.
2. The power of "indirect" and "non-aggressive" affiliate marketing.
3. Various ways to work with affiliate product owners to maximize conversions and increase authority in your niche.
Speakers
There are a lot of ways to make money with a blog. Advertising might be the most obvious, but there are many more. And understanding your opportunities is VERY important to figuring out your way forward. This session is an overview of your options for monetizing your blog. We’ll cover 11 different ways to make … [Read more]
Key Points
1. A much better understanding of how they can use their blog to actually generate revenue.
2. An understanding that advertising is only one of MANY ways to do it.
3. Specific action steps for each monetization model so they can move forward.
Speakers
Wednesday
This will show the step by step approach to building a 7 figure business that you love all while giving you the time, energy, and flexibility to live the lifestyle you’ve always wanted.
Key Points
1. How to launch your business in less than a week (with a few hundred bucks)
2. How to save time in your business (so you can enjoy life)
3. How to generate sales every night you go to sleep.
Speakers
Lead Generation is crucial for any sort of monetization when it comes to blogs or service businesses. WordPress is the most popular platform being utilized by bloggers and small businesses. There are hidden tools and tricks that you can use to do lead generation in WordPress whether it is building an email list or collecting … [Read more]
Key Points
How to do lead generation with WordPress, best plugins for lead generation, strategies for lead generation
Speakers
Manny Puentes will discuss recent evolutions in online advertising – including the technologies and the advertising formats – that are helping online publishers to better monetize their websites. Manny will outline the current use of ad networks and “daisy chains” to optimize CPMs and fill rates, then transition to newer tools such as real-time bidding … [Read more]
Key Points
Publishers will learn:
1. Tips and tricks for working with existing advertising partners to best optimize CPMs and fill rates
2. How to prepare for the new set of advertising opportunities – including technologies and advertising formats – that will be available over the next 1-2 years
3. How to leverage tools and technologies to minimize channel conflict
4. The kind of advertising formats to focus on depending on your existing advertising strategy
5. Best practices for implementing analytics to engage readers, grow your website, and attract brand advertisers
Speakers
You’ve posted your web series online but you haven’t made any money. Have you thought about creatively repackaging your web series into an enhanced eBook?
Key Points
1. Understand what tools are available for creating an enhanced eBook and how to creatively approach content creation for this new platform.
2. Learn tips and tricks for publishing and marketing your enhanced eBook for the Apple iPad and other ePub devices.
Speakers
Thursday
Your niche hobbies and personal interests offer profitable and fun online business opportunities IF you know how to monetize them. Our panel of entrepreneur success stories shares the innovative strategies they use to make real money from surprising audience niches like remote-controlled airplanes, Disney World, art fairs, and more. Each panelist represents a different niche … [Read more]
Key Points
1. How to turn niche interests and hobbies into Internet businesses
2. Business strategy lessons for niche entrepreneurs
3. Low cost traffic attraction tactics for new websites
4. Money-making strategies using YouTube and podcasting
5. The best ways to make money from online audiences
Speakers
I walked out of my job in early 2009 with a pink slip and a prayer. The following day I started a blog. But time was running out. The time bomb was ticking. I had two children, a rapidly evaporating bank account and a failing blog. Should I study methods for getting more comments? Should … [Read more]
Key Points
1. Learn the difference between generating blog sales using "Red Wire" or "Green Wire" tactics.
2. Analyze successful blogs and their use of "Red Wire" and "Green Wire" tactics.
3. Learn to combine the best of the "Red Wire" and "Green Wire" tactics to defuse your own time bomb.
Speakers
Turning traffic into dollars and transitioning from a blogging platform to a business that generates real revenue is extremely difficult. BUT, by focusing on the right things, it IS possible to turn what you love doing on the Web into a serious business. This talk will cover: – Why most traditional advertising and affiliate models … [Read more]
Key Points
1. How to focus on the keys of monetization.
2. How to identify a viable business model that might be right under your nose.
3. How to be efficient and cut out time-wasters when monetizing.
4. How to build a nimble business that responds to your visitors/customers to create more revenue.
5. How to use analytics to improve monetization.
6. How to scale once you have some traction.
Speakers
Selling any “one-off” product is tough. You struggle just to make a sale and then, you wait and hope. Will that customer return? Will they buy more in the future? I have good news… there is an easier (and more profitable) way to monetize your content. The sales are more predictable, the business model is … [Read more]
Key Points
1. 8 unique membership models you can implement within your existing blog… starting today.
2. A step-by-step blueprint for starting your first membership site.
3. Subtle content strategies for turning readers into paying members.
Speakers
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