Conference Schedule
Tuesday
Are you a video producer looking for ways to help you monetize your content while simultaneously helping brands reach an audience? Join branded entertainment specialists as they talk about what works and what doesn’t work in the online video space and lay out the future of brand and product integrations in serialized web series. Learn … [Read more]
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The short answer is: Yes. Producers of web series know that monetizing their content is hard work, time consuming and not guaranteed. Taking advantage of every available avenue to help you monetize and build an audience is critical for this process to show results. Learn the reasons why an app may be just the thing … [Read more]
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You know about selling T-shirts, but what other kinds of necessary and novelty items are audiences buying when it comes to their favorite shows? Learn how to pair the right merchandise to your show, how much product to order, and what the best practices are to roll out some creative merch for your web series.
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If you’ve been considering writing a web series, or if you’ve written one and need some tips on how to make it better, you’ll find lots of information in this Workshop led by web writing experts that is designed to help you unleash your inner Hemingway.
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If you’re making a web series, you’re marketing a web series. Social media is the marketing media of choice for web series creators to interact with and engage with their audiences outside of their shows. Learn best practices, helpful hints and strategies for creating a successful social media campaign for your series.
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In the web series world, the “Field of Dreams” approach to building an audience doesn’t usually work, i.e. “If you build it, they will come.” Instead, there’s a great need to understand how to find an audience, build its numbers and keep it over the long haul. In this panel, you will learn from award-winning, … [Read more]
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Wednesday
Live streaming shows are all the rage but how do you create a live show that people can’t get on TV? Join a panel of producers who get the streams out in new, creative ways. Learn tips and success strategies about how to make your own live streaming show.
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Hot off the heels of the National Association of Broadcasting, B&H Marketing Representative and Pro User, Kelly Mena, will discuss which cameras were the most talked about and which cameras are the best choice to help you create your web content. Specifically, this session will focus on camera choice as a means of enhancing your … [Read more]
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To have a successful web series, you really need to build a fan base for your work. But where are those elusive fans? What are the best practices for developing real relationships with your audience using online tools? This panel will help you find and gather the fans you know are out there somewhere waiting … [Read more]
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When you make a web series, you should also be thinking about where you’ll find your audience, and then figure out which distribution platforms best suit your needs. In other words, you need a Distribution Plan. Learn how to navigate the many different platforms that are out there and figure out which ones will best … [Read more]
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Crowdfunding doesn’t get more exciting than it’s been this year. The first Kickstarter projects that have made a million dollars in 24 hours and multiple millions over the course of their campaign have wowed creators around the world. But the buzz around these numbers belies the work involved to make them successful. Learn the tactics … [Read more]
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Paperwork. For most creators, it’s the last thing they want to think about – until it jumps to the top of their list when something goes awry. Don’t look back and wish you’d known what this panel can tell you about. Get the facts. Protect yourself, your work and your team so that if a … [Read more]
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Making a web series consists of two basic parts: creating it and marketing it. They’re both equal, and some would even argue that marketing deserves even more attention than what goes into creating a web series in the first place. You know the old saying: “If a tree falls in the forest…” Learn how to … [Read more]
Today, any organization planning an event needs to have both live streaming and social strategies in place. When these are integrated successfully, the reach, significance and monetization opportunities of the event grows exponentially. Philip Nelson, NewTek’s SVP-Artist and Media Relations, will be joined by special guests to discuss the best practices for capturing live “in … [Read more]
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As a web series creator, your best chance of success isn’t to reinvent the wheel, but rather to find content that’s already rolling along really well. If you can create relevant connections with web series that have an established fan base, or with brands that understand how to engage with their customers, you’ll be miles … [Read more]
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Thursday
Whether you are looking for a sponsor, a studio, network or just going it alone as an independent producer part of the creative process is developing and giving an effective pitch. The IAWTV works with its members to create pitches that get results. Watch and see the feedback that is given as prospective producers pitch … [Read more]
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The future is now. As web series creators, you’re already on the cutting edge, but some of you may still be wondering how to navigate all of the many options to put your content into newly available media streams – like Connected TVs. Here’s your chanced to take a shortcut in your quest to figure … [Read more]
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As of January 2012, YouTube was garnering more than 4 billion views per day. An hour of video was being uploaded per second. A century’s worth every 10 days. If you want to launch a new YouTube Channel in that environment, you’d best get the best advice you can from top YouTubers who have faced … [Read more]
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Attracting top talent for your web series oftentimes means you’ll be working with a Union to seal the deal. Learn insider information on how to efficiently make the best decisions for your creative team, for your series and for the web series space itself. Knowing how to work well with Unions, keep up with your … [Read more]
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Music is the art that affects the heart. Just as with film or television, what the music in a web series encourages you to feel oftentimes trumps the images that you see. When it’s done well, it can make a good scene great, or a great scene sublime. The opposite, of course, is also true. … [Read more]
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Monetization is the buzz word of the decade for web series creators. Learn tips and techniques to attract multiple brands to your web series by building a site or creating a home that advertisers are ready to move into when they see it.
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There’s the big screen, the small screen, and everything else. Working in web series means you’re working in multiple different formats, sizes, and devices. Should you adjust your actors performances and the framing of your series with these parameters in mind? How do actors feel about working in this newest art form? Some of the … [Read more]
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When they’ll have you. Okay, perhaps that’s a little too glib. But it’s not far from the truth. Hear from top agents in the web series space about what they’re looking for from the creators that they sign and why they make the decisions that they do. For anyone wanting to get an agent, this … [Read more]
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